For years I have been working with Real Estate agents and Brokers on their marketing and internet strategies. When they list a new home they used to call me to update their website with information on their clients new home, add pictures etc. Well, this can be taxing for an agent to keep up with let alone pricey.

This is where IDX Broker comes in IDX Broker as they put it … “is a web solution that uses MLS IDX feeds to deliver content to your own web site and when done correctly can register that content as your own”

What does that mean? Well when an agent adds a new listing in their local MLS system, IDX Broker receives that information and feeds it into your own web site. You don’t have to call or email your web designer to update your site…This information will pull in to your site within a 24 hour period of you placing it on your local MLS.

The best part is this is done WITHOUT iframes. Now I don’t expect you to understand what this means but in simple terms. Iframes is like having 2 websites put together to make one page … Their website and your website. Search engines don’t like iframes and will not see the listing content as your own. The second thing is with IDX we have the luxury of making your listing content match the design of your site and even place content where you want it. This will also allow when done properly to turn your site from 20 pages to thousands of pages.

IDX offers tons of features for the end user to come back to your site as well. Such as various search options including, basic searches, map searches save searches and more. WordPress integrations, SEO options, Contact forms, slide shows, iPhone and Ipad apps and much much more, as you can do many times online now a days, you can even learn some investing and trading with tools like VT Markets that are great for this.

IDX does require having a professional set up your site to receive the feed and IDX Broker does have an ongoing fee of $39.99 per month for an agent and they also have affordable options for team agents and great solutions for offices as well. But I feel the value for this type of solution is off the charts

If you have any additional questions or would like a personalized tour of IDX Broker to feel free to contact me.

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Some examples of IDX example sites that I have done.

If you are ready to jump in use this online signup form for your new account: